Industries / Solar
24/7 call answering for solar teams

The AI receptionist for residential solar companies

A homeowner looking at solar often rings more than one installer the same afternoon. She answers on the first ring, gets the three things your consultant needs — who owns the home, the monthly bill, the roof — and books the visit. And when an existing customer calls about a red light on the inverter, it goes to your service team, not your sales pipeline.

  • Answers quote requests while the homeowner is still comparing installers
  • Hears inverters, microinverters, net metering and monitoring apps
  • Separates new-quote leads from service calls on systems you already installed
Illustration: solar
D
Dana · your solar lineIncoming call · after hours
LIVE
CallerI want to see if solar makes sense for my house. Our electric bill is over three hundred a month.
DanaHappy to help with that. Do you own the home?
CallerYes — we bought it four years ago.
DanaGreat. I’ve got Thursday at ten or Friday at two for a consultation — which suits you?
Job captured BOOKED
TypeConsultation · new quote
Bill$300+ a month
HomeOwned · roof age noted
WhenThursday 10 AM
Illustrative call. Names and addresses are made up.
Why solar companies use Magpie

Every call answered. Every one.

Consultations, booked

Ownership, the monthly bill and the roof — the answers your consultant needs — then a real time on the calendar.

Service calls routed right

A red light on the inverter or a flat line in the app becomes a service ticket with who installed it, not a sales lead.

No promises about money

She never quotes savings, a tax credit or a rebate. Your consultant works that out with the actual bill.

How Magpie handles the call

Three steps. Zero voicemails.

1

She answers and gets the address

First ring, day or night, in a calm voice that knows solar work. The address comes first, because every other part of the job depends on it.

2

She sorts it by your rules

By default, an emergency is panels loose, cracked or blown off the roof, wiring hanging down or damaged after a storm, or a battery system showing an alarm. You change that during setup — it is your company.

3

She books it or your phone rings

Routine work goes onto your real schedule. An emergency rings your cell with the job and she can put the customer straight through.

The call that is not a booking. When they see smoke, sparks or flames, or smell burning, from the panels, the inverter, a battery or the wiring, the job waits. She says:Get everyone out and call 911 first. If the solar shutoff by the meter is safe to reach on the way out, switch it off — but stay well away from the panels and off the roof.
The line she won’t cross. Never say how much they will save, or name any tax credit, rebate or incentive — the consultant works that out from their actual bill.
What she asks on the phone

The questions your tech wishes got asked

After the caller picks a time, she asks the one or two that change what the solar consultant brings — and skips anything they already said. The same questions as your Book Online page.

New Solar Quote

  1. Do you own the home?I Own It · I Rent
  2. About how much is your average monthly electric bill?Under $100 · $100–$200 · $200–$300 · $300+
  3. About how old is the roof?

Battery / Backup Power

  1. Do you already have solar?

System Not Producing or Showing an Error

  1. What are you seeing?Error or Red Light on the Inverter · App Shows Low or No Production · Electric Bill Went Up · Other
  2. Who installed it?You Did · Another Company

Panel Cleaning or Critter Guard

Straight to a time — nothing to ask.

Remove & Reinstall for a New Roof

Straight to a time — nothing to ask.

Billing or Monitoring Question

Straight to a time — nothing to ask.

Your phone ringsPanels Damaged or Loose After a Storm
Safety firstSmoke, Sparks or a Burning Smell
The numbers

This isn't a hunch. It's the most measured problem in the trades.

Three figures, each with the study it came from. No vendor surveys of eighty businesses.

46%
of home-services calls that reach a person turn into a booked job — the highest close rate of any industry measured. Picking up IS the sale.
Invoca, 70M+ calls across 10 industries
48%
never reach a person at all. Same dataset, same industry — roughly half the calls you paid to generate.
Invoca, 70M+ calls · 600M minutes
67%
of the people who land in your voicemail hang up without leaving one. You never learn they existed.
BIA Advisory Services
Compare

Magpie vs. an answering service for solar

What changes when the phone is answered by something that knows your trade and can put work on your schedule.

MagpieTypical answering serviceVoicemail
Picks up every call, nights and weekendsEvery call, the first timeUsually, with hold queues at peakNobody picks up
Knows your trade’s wordsPrimed on the parts and faults of your tradeA general script—
Books the job straight into your softwareServiceTitan, Housecall Pro, or your diaryTakes a message—
Emergency: your phone rings with the addressAnd she can put the customer throughSome patch calls throughYou find out later
Safety first on gas, CO and burning smellsGets them out before anything elseDepends on the operator—
Callers who hang up get a call backOnce per enquiry, never pesteredRarelyMost never leave a message
When you can’t make it, the customer is rung with real timesFrom your live openings——
Every job on your phone to accept or declineCrew board, pinged to your lock screenEmails or messages—
PricedFlat monthlyOften per minuteFree — and it costs you the job

Answering services vary; this is what a contractor should expect from a typical one, not a claim about any named company.

Built for the calls that matter most

Where a missed solar call hurts

Quote request at 9 p.m.

Booked into a consultation before the homeowner fills in the next installer’s form.

Inverter showing a red light

A service ticket with the error, the system and who installed it — for your service team, not sales.

New roof going on

Remove-and-reinstall booked early, so the roofer and your crew are not waiting on each other.

FAQ

Solar questions, answered

Will she tell homeowners how much they’ll save?

No. Never say how much they will save, or name any tax credit, rebate or incentive — the consultant works that out from their actual bill. That conversation belongs to your consultant, with the bill in hand.

What does she do if a panel or inverter is smoking?

When they see smoke, sparks or flames, or smell burning, from the panels, the inverter, a battery or the wiring, she tells them: Get everyone out and call 911 first. If the solar shutoff by the meter is safe to reach on the way out, switch it off — but stay well away from the panels and off the roof.

Which solar calls ring my cell?

You set that during setup. By default: panels loose, cracked or blown off the roof, wiring hanging down or damaged after a storm, or a battery system showing an alarm.

Can she tell a new lead from an existing customer?

Yes. New quotes go to consultations; production drops, error lights and billing questions become service tickets with who installed the system.

Ready to hire the receptionist that never misses a call?

Hear her answer as your shop in your browser right now — no signup, no card. Or book fifteen minutes with Tom and get a straight answer on whether it's worth it for you.